Its a Monday, lets get it together!

With uni work becoming heavy already, when I found this planner in Urban Outfitters today it was not even a question if to buy it. It was more of a question which colour do I go for! It is perfect. Perfect to know what I need to get done, what deadlines I have and just everything to make me feel sane with the hecticness of life at the moment!!

According to www.careergirldaily.com having a journal or notebook can increase productivity, so with their inspiration it is important to focus on 4 things to help you!!

The Small Things

Writing down a simple achievement each day. On those days where you have a million and one things to be doing but would just love to snuggle up on the sofa it can be a great idea to read over all of those little things you have achieved and just remind yourself you can do it!

The Big Things

We all have aspirations, dreams and goals, whether they be in life, relationships or our careers. If there is something you aspire to then tracking your journey to reach that end goal is the best way of ensuring you work hard and don’t slack.

Work through the challenges

Writing down the problems you run into can be the best way of working out how to overcome them, it allows you time to think, process and create a solution. 

Put a date on it

Giving yourself a specific time frame for set goals can really help you to prioritise, be realistic and you can really find that you push yourself to achieve what you set out to do.


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8 items that you must have in your winter wardrobe

Winter is back. It seems to come quicker each year, christmas lights are going up, we are struggling to get up in the morning as its colder and darker. So why not make it easier knowing your going to your wardrobe to get clothes that will fight the cold off whilst looking stylish too!

Her are my 8 essentials this winter...if you like any of the items just click on them to be directed straight to their website.

Faux Fur coat/jacket

What else can help keep you warm than a coat either covered in fur or lined inside with fur!!

A classic oversized snuggly hoodie

Perfect for lazing around in, running to the shops, the gym or to sleep in when the radiators are not fulfilling their role and a hood for the classic British rain.

A High neck oversized jumper

On trend and extra cosy, perfect layered up with a coat or jacket

Last but never least, a pair of heel boots

Just enough heel to give it some class but not too much that your feet hurt walking around the Christmas markets and visiting friends and family over the new year...and who says you can't have both of these, there too nice to pick just one!!

my love for Urban Outfitters

Urban Outfitters is an innovative specialty retail company with an emphasis on creativity. A Focus to offer a product assortment and an environment so compelling and distinctive that the customer feels an empathetic connection to the brand and is persuaded to buy. Stocks that reflect inspiration from contemporary art, music and fashion. From men's & women's apparel and accessories to items for the apartment, they offer a lifestyle-specific shopping experience for the educated, urban-minded individual.

Urban Outfitters are one of my favourite brands to follow on Instagram, they reflect their brand, values and image so well its addictive. The inspiration from their posts are amazing! They also involve their audience by having an account just for the public who are wearing or decoration an interior with their products at 'UOEUROPE'

These are some of the reasons why i have decided to do my project for my course on this brand, based around the A/W15 trend on denim. How they adjust to their values, target audience, their marketing mix, promotional methods and communication within the store and online. I've become a little bit obsessed. Its so good to see a brand that does more than sell clothes, Urban Outfitters involves themselves within your lifestyle, through art, music, fashion and everyday inspiration...almost like they've created a distinctive, edgy and super creative world for you to absorb yourself in.